Transformação do Paradigma Racial: Discussões e Ação para inspirar a mudança nos EUA e no BRASIL (2012)

(Read in English) Caros Colegas, Que tal juntar-se aos capítulos Illinois e São Paulo da Partners of the Americas e a Brazil in Chicago, em um novo evento nas Américas, na iciativa: Transformação do Paradigma Racial: Discussões e Ação para inspirar a mudança nos EUA e no BRASIL (2012) Previsto para meados de Novembro de 2012, este evento de…

Transforming the Racial Paradigm: Discussions and Action to Inspire Change across the US and BRAZIL (2012)

(Leia em Português) How would you like to join the Illinois and Sao Paulo Chapters of Partners of the Americas and Brazil in Chicago in a new event across the Americas, committed to Transforming  the Racial Paradigm:  Discussions and Action to Inspire Change across the US and BRAZIL (2012). Slated for mid-November 2012, this week…

Mrs. Obama, Great Military PSA on iCarly. What about the Show’s Violence and Rasicm?

Dear Mrs. Obama, Wow, what a cool appearance on I-Carly (debuted January 16, “iMeet the First Lady.” How exciting to use such a popular platform to spread the message about how important it is to support military families.  It was a brilliant marketing idea (I understand it was yours) to reach the 5.5 million people…

Caught Doing Cross-Cultural Hand Gestures at School: Proud or Punish?

Technically this could be construed as my fault, after Lucca went with me to a client’s art opening a few years ago.  The central piece of the exhibit was a beautiful, supersized hand, making the “okay” sign, the ultimate symbol of peace and spirituality in the artist’s native India. Except that I had to laugh. …

Death or Luxury? Or Why You Should Know a Target Country’s History in Multicultural Marketing

With a beautiful woman lying on a bed of rose petals, Air France’s ad in the November 17 Wall Street Journal promises to “surround you with thoughtful details throughout your flight:  considerate, personalized service, Champagne, unlimited beverages, newspapers, magazines, and varied appetizing menus.” Sounds inviting, right?  Except that the rose petals are in the shape…